May 31, 2023 is not just a simple date on the calendar. It is a turning point in the history of Philippine television , a day that will be etched in the memory of every Filipino who loved their noontime show . The announcement of the parting ways of the original hosts of Eat Bulaga —Tito Sotto, Vic Sotto, and Joey de Leon, better known as TVJ—along with their Dabarkads , from production company TAPE Inc., spread like wildfire, leaving millions of viewers with deep sadness and questions.
However, the shock and sadness were not only felt by TVJ’s loyal viewers and colleagues. In a rare and heartfelt statement, even one of the biggest names in their noontime rival show , Vice Ganda of It’s Showtime , could not bear the weight of the farewell. His emotional on-air sobs gave a unique perspective: that the end of Eat Bulaga’s nearly 44-year legacy was more than just a ratings war ; it was a huge loss to the entire entertainment industry .

The Weight of 44 Years: A National Institution
To fully understand the depth of Vice Ganda’s reaction, it is necessary to first look at the immense cultural impact of Eat Bulaga . Started in 1979, it is the longest-running noontime show in the world, a title that cannot be denied. It has been a part of the lives of three generations of Filipinos, who have witnessed the program’s successes, its struggles, and its continued evolution.
Eat Bulaga didn’t just provide entertainment. It became part of the social fabric of the Philippines. It taught the importance of family in the segment “Bawal Judgmental,” gave hope in “Juan for All, All for Juan,” and highlighted the talent and popularity of ordinary people, like Wally Bayola and Jose Manalo, who became the stars of their own stories. The program is a testament to Filipino resiliency and cheerfulness , a respite from the problems of the day.
So when TVJ announced their departure, it became a symbol of the end of an institution. It was like an old tree that had provided shade for so many years, which now seemed to be falling. The hosts ‘ emotional farewell reminded everyone that show business is not just a business, but a field of passion and personal connections that have been formed over four decades.
The Rival’s Cry: Surpassing the Competition
It ‘s Showtime and Eat Bulaga have long been considered rivals, a ratings war that proves the popularity of each program. Over the years, this rivalry has been lively and engaging, resulting in each show being innovative to capture the public’s attention. Vice Ganda, as one of the mainstays of It’s Showtime , is often compared and rivaled by Vic Sotto and Joey de Leon.
But when Vice Ganda got emotional on his show, it showed a higher level of respect and professionalism [00:00]. His tears were not a sign of joy over the loss of his rival, but rather an acknowledgement of the weight of the legacy left by TVJ. This cry was a bridge connecting the two rivals, proving that at the end of the day, they are all artists who serve the public and enrich the industry.
Vice Ganda’s message refers to the fact that TVJ has been a mentor and inspiration to many, including hosts of rival programs. They established the blueprint for a successful noontime show — a formula that combines fun, service, and relatability . The loss of Eat Bulaga (in its original form) is like the loss of a major pillar in Philippine entertainment , and Vice Ganda’s grief reflects the grief of the entire industry.
The Impact on Staff and Employees
The hosts aren’t the only ones affected by the departure. The noontime show has hundreds of staff , crew , and behind-the-scenes personnel who are now facing unemployment. This aspect takes a deeper emotional toll on the story. These are the people who have worked quietly, carried props , set up lights , and provided support for decades. Their loyalty and dedication have brought the program to life.
Eat Bulaga ‘s legacy is also reflected in their concern for others. The charity segments and help they have given to Filipinos are priceless. Therefore, Vice Ganda’s emotions may also be a reflection of his concern for the welfare of the homeless—his second family at GMA-7. The noontime show has become a lifeline for countless families, not only in front of the camera, but especially behind it.

The New Chapter and the Challenge on Noontime TV
The end of the original Eat Bulaga opened a new chapter in Philippine noontime TV . It posed a challenge to It’s Showtime , which is now considered the longest-running noontime show with consistent hosts . Their success and longevity are now surrounded by intense pressure to fill the void left by Eat Bulaga .
Vice Ganda, as the main host of Showtime , now faces the responsibility of maintaining the quality and service of the noontime show . His courage to be emotional in front of the public shows his humanity and respect for this craft . Instead of celebrating, he mourned, an act that highlighted his genuineness and approachability . This is the kind of emotional engagement that Filipinos seek from their idols.
In the end, the story of Eat Bulaga ‘s farewell and Vice Ganda’s tears taught an important lesson: the entertainment industry is a small world. Rivalry is temporary, but legacy and personal relationships are long-lasting. It’s a reminder that true happiness is not just in winning ratings , but in leaving a mark that inspires and gives hope to many people.
The noontime slot will continue to be a battleground , but the respect Vice Ganda showed to TVJ will serve as a standard for all. This is a display of the Filipino spirit that pays homage to those who came before, even though they were fierce rivals in the television arena. The sadness is fleeting, but the lesson of respect and recognition of the legacy will remain, a profound message that came from the heart of an Unkabogable Star who showed his vulnerability and humanity in front of the entire nation.