The NFL thought the announcement would electrify fans. Instead, it sparked a cultural firestorm. When Kansas City Chiefs running back Isiah Pacheco heard that Latin pop icon Bad Bunny was chosen to headline the biggest stage in American sports, he couldn’t hold back.

In a blunt 21-word statement posted on social media, Pacheco demanded: “Where is America’s singer? This decision is a slap in the face to our fans, our culture, and our country.”

The reaction spread like wildfire. Within minutes, hashtags like #BoycottBadBunny and #SuperBowlSellout began trending. Supporters praised Pacheco for “speaking the truth” and “standing up for American tradition,” while critics blasted him for what they called “an outdated, divisive rant.”

Pacheco doubled down, calling Bad Bunny “a non-American, L.G.B.T activist, and someone who has openly disrespected American fans.” He even went further, accusing organizers of ignoring U.S. artists who have carried the music industry for decades.

Fans are split. Some argue that football should stay about football, not music or politics. Others believe Pacheco has voiced what millions feel but are afraid to say.

With the Super Bowl only months away, the controversy shows no signs of fading. One thing is certain: this year’s halftime show may be remembered not for its lights and music, but for the battle over who truly represents “America’s stage.”