Vice Ganda’s Lighthearted Yet Meaningful Remark About Buying ABS-CBN Captures the Hearts of Netizens

Vice Ganda has long been known as one of the most influential and beloved figures in Philippine entertainment. A comedian, host, actor, and cultural icon, Vice’s words often carry a unique blend of humor, honesty, and social relevance. Recently, a moment from a Star Cinema vlog once again proved why Vice Ganda continues to resonate deeply with audiences, as a simple hypothetical question led to an answer that sparked laughter, reflection, and heartfelt reactions from netizens.

A Simple Question That Opened a Bigger Conversation

During the vlog, Vice Ganda was asked a playful “what if” question that many celebrities have encountered in various forms:

“Let’s make believe that all of a sudden, you had a million dollars. What is the first thing you would buy, and why?”

At first glance, the question seemed straightforward and lighthearted—an invitation for a fun answer about luxury items, travel, or personal indulgences. However, as expected from Vice, the response went beyond surface-level humor and touched on something far more meaningful.

Without hesitation, Vice replied:

“If I have a million dollars, the first thing I would buy is ABS-CBN.”

The answer immediately caught the attention of viewers and netizens, many of whom were surprised, amused, and deeply moved by what Vice chose to say next.

Humor Rooted in Deep Appreciation

Vice Ganda is a master of comedic timing, and the statement was initially met with laughter. After all, buying a major television network with a million dollars is clearly impossible. But for Vice, the humor was only the first layer of the message.

The comedian followed up with another statement that revealed the heart behind the joke:

“I will buy ABS-CBN, and after a while, I will return it to its original owner.”

This additional comment transformed the answer from a witty remark into a meaningful expression of gratitude, loyalty, and respect. It highlighted Vice Ganda’s long-standing appreciation for ABS-CBN—not just as a workplace, but as an institution that shaped careers, culture, and Filipino storytelling for generations.

Vice Ganda and ABS-CBN: A Shared History

Vice Ganda’s career is deeply intertwined with ABS-CBN. From humble beginnings to becoming one of the network’s most prominent stars, Vice grew alongside the station. Shows like It’s Showtime, films under Star Cinema, and countless appearances on ABS-CBN platforms helped solidify Vice’s place in Philippine pop culture.

For many fans, Vice’s statement reflected more than just personal affection. It symbolized a shared history between artist and network—a relationship built on trust, growth, and mutual respect. ABS-CBN, in turn, became a space where Vice’s voice, humor, and advocacy could reach millions of Filipinos.

Netizens React: “Funny, But Deep”

Social media reactions poured in almost immediately after the vlog was released. Many netizens described Vice’s answer as a perfect mix of comedy and sincerity. Comments highlighted how the joke carried emotional weight, especially considering ABS-CBN’s significance in the lives of many Filipinos.

Some netizens noted that while the answer was humorous on the surface, it also revealed Vice’s deep sense of gratitude and awareness of the network’s legacy. Others praised Vice for acknowledging the importance of returning ownership to the original owners, which many interpreted as a sign of respect for history, leadership, and institutional integrity.

More Than a Joke: A Statement About Legacy

ABS-CBN is more than just a television network. For decades, it has played a vital role in shaping Filipino culture—through news, drama, comedy, public service, and storytelling that reached households across the country and abroad.

Vice Ganda’s hypothetical answer resonated because it recognized this legacy. By saying they would “buy” ABS-CBN only to return it, Vice underscored the idea that some institutions are not meant to be owned for personal gain. Instead, they are meant to be preserved, protected, and respected for what they represent.

In this way, Vice’s answer became a subtle commentary on stewardship rather than ownership.

A Reflection of Vice Ganda’s Values

Those familiar with Vice Ganda’s public persona know that behind the flamboyance and humor is someone deeply aware of social issues, history, and responsibility. Over the years, Vice has consistently used their platform to promote kindness, acceptance, gratitude, and reflection.

This moment in the vlog was another example of that balance. The joke entertained viewers, but the message encouraged them to think about loyalty, appreciation, and respect for institutions that shape people’s lives and careers.

Fans See Themselves in Vice’s Sentiment

Many fans expressed that Vice’s answer mirrored how they themselves feel about ABS-CBN. For countless Filipinos, the network has been a constant presence—bringing entertainment, information, and comfort during both ordinary days and challenging times.

Vice’s words reminded viewers of childhood memories spent watching shows with family, staying updated with news, and finding joy in storytelling that felt close to home. The sentiment was not just Vice’s; it belonged to an entire generation.

The Power of Humor With Purpose

What made this moment particularly impactful was Vice Ganda’s ability to use humor as a gateway to meaning. Rather than delivering a serious speech, Vice chose comedy—a language Filipinos deeply understand and appreciate.

This approach allowed the message to land gently yet powerfully. It showed that meaningful conversations do not always need to be heavy; sometimes, they can begin with laughter and end with reflection.

Cultural Significance in Entertainment

In an era where entertainment is often fast-paced and disposable, moments like this stand out. Vice Ganda’s answer reminded viewers that entertainment figures are not just performers—they are also cultural participants who carry stories, values, and collective memory.

By referencing ABS-CBN in such a personal and symbolic way, Vice highlighted how entertainment institutions and artists are interconnected, shaping each other over time.

Inspiring Reflection Among Viewers

For some netizens, Vice’s answer sparked conversations about gratitude—toward mentors, institutions, and communities that help individuals grow. Others reflected on how humor can be used responsibly to convey respect rather than diminish it.

Many agreed that even hypothetical questions, when answered thoughtfully, can inspire meaningful dialogue.

A Moment That Will Be Remembered

While the question itself was hypothetical, the impact of Vice Ganda’s answer was very real. It reminded audiences why Vice continues to be admired—not only for talent and wit, but also for heart.

The moment has since been shared, quoted, and discussed across platforms, proving that sometimes the simplest answers leave the strongest impressions.

Conclusion: A Joke With Heart and History

Vice Ganda’s statement about buying ABS-CBN may have begun as a playful response, but it evolved into a powerful expression of appreciation, respect, and cultural awareness. It encapsulated Vice’s unique ability to balance humor with sincerity, making people laugh while also making them think.

In the end, the moment was not about money or ownership. It was about gratitude, legacy, and the recognition that some things—like shared culture and history—are priceless.

And once again, Vice Ganda reminded everyone that laughter, when paired with meaning, can leave a lasting mark on the hearts of many Filipinos.